Art Swift is now Vice President of Marketing at MIPS Technologies

  • Posted on: 23 March 2009
  • By: chw staff

Leading electronics architecture and processor supplier MIPS Technologies as appointed Art Swift as vice president of Marketing.  Art will lead MIPS marketing efforts in IP business.
"Art has a rich executive-level history in marketing for some of the world's leading semiconductor companies," said Bourgoin.  "He has a long-time familiarity with MIPS(R) and other processor architectures, and his experience gives him a keen understanding of our business model.  MIPS will benefit from Art's deep expertise in successfully defining and launching complex technology products, and in building relationships with global technology companies.  Art's qualifications make him an ideal fit for this important role at MIPS Technologies."

"MIPS has proven technology, a high-quality reputation and a solid market position, all of which provide a perfect base for developing and executing new marketing programs," said Swift. "I am very excited to join MIPS Technologies at this time. Looking ahead, I see great potential to build on our leading position in our traditional markets like the digital home, and extend our presence even further in portable and other key markets."