Taylor Morrison Offers Interactive Homes In Houston
Taylor Morrison is offering Texan home buyers of different budget range the opportunity to have an interactive home. The home builder is integrating home automation technologies across its range of homes. Taylor Morrison said the connected home solution will allow home owners to screen visitors at the front door, change the music in the family room, and control their home from the palm of their hand.
Home buyers in Houston, Texas will be introduced to the Taylor Morrison Interactive Home this spring. Voted as the No. 1 private homebuilder in the United States in 2010 and 2011 by Builder magazine; Taylor Morrison builds a wide range of product for discerning home buyers across the country, with more than 130 communities in Arizona, California, Colorado, Florida and Texas.
Taylor Morrison said they got the inspiration for the connected home from “The Innoventions Dream Home” exhibit at Disneyland Park, where they worked with Microsoft, HP and they Disneyland Resort to create a high-tech, high-touch experience in an integrated environment.
“It’s fascinating to see aspects of the “The Innoventions Dream Home” come to fruition in homes we build. From a sales perspective, high technology is exciting because it’s not widely available in our price point and demand is growing,” said Amy Haywood-Rino, Vice President of Sales & Marketing for Taylor Morrison’s Houston division.
Base on the package selected, the Houston homes will feature various product lines such as LCD home control display, security camera, intercom, home audio and remote access via iPhone, iPad or Tablet. A technology specialist will work with buyers to customize their interactive packages during the Design Studio process. According to Haywood-Rino, Taylor Morrison plans to include Interactive Home packages in all homes in Houston at no additional cost to the consumer.
Taylor Morrison Interactive Home models are open at five Houston communities and priced from the $100,000 to over $1 million in 21 locations. Models and locations are: Positano model at Avalon at Cinco Ranch in Katy; Florence and Meridian models at Mar Bella in League City; Tuscany at Avalon at Telfair in Sugar Land; Carrington at Southern Trails in Pearland.
“The American Dream experience at Taylor Morrison is really about people and the bonding relationship they have with architectural elements, technological conveniences and personal experiences in their home. We believe every homeowner wants modern features that will make their life easier, safer and more energy efficient. The Taylor Morrison Interactive Home will change the way people interact with their home and live every day. It’s just the beginning.”