Best Buy To Sell Insignia Televisions With TiVo Built In
Best Buy and TiVo announced that Best Buy exclusive television brand Insignia will be shipping with TiVo software and advanced television services already built in. By embedding the TiVo software into the televisions will give Insignia customers an intuitive user experience for accessing online content by utilizing TiVo’s non-DVR software and advance television software, said both companies.
TiVo Inc., the creator of and a leader in television services and advertising solutions for digital video recorders (DVRs), today announced it has entered into a strategic alliance with Best Buy Co., Inc. designed to transform the digital home entertainment experience. The alliance seeks to drive greater distribution of TiVo(R) products and its user experience, and to provide Best Buy with a digital platform in the home to strengthen its customer relationships.